GFA kicks off Women's Football Strategy review with key stakeholders

The Football Association has commenced a three-day Women’s Football Strategy Workshop aimed at reviewing the implementation of its 2023–2026 strategy and developing a new roadmap to accelerate the growth and professionalisation of women’s football in the country.

The workshop has brought together key stakeholders from across the football ecosystem, government institutions and the private sector, with technical support from FIFA experts Thubaelihle Bridgette Sibanda and Rasha Nuri Meloudo.

Other facilitators include GFA General Secretary Prosper Harrison Addo Esq., Women’s Football Representative on the GFA Executive Council Dr. Gifty Oware-Mensah, and Head of the Technical Directorate Professor Joseph Kwame Mintah.

The gathering also features representatives from the Women’s Premier League, coaches, referees, administrators, grassroots football, the Ghana Education Service, relevant government ministries, regional women’s football representatives, sponsors and the media.

The opening day focused on FIFA’s global Women’s Football Strategy and a comprehensive assessment of Ghana’s current strategy, with participants examining its achievements, challenges and areas requiring further investment and attention.

Participants also engaged in interactive group sessions involving SWOT Analysis, Empathy Mapping and Gap Analysis. The exercises provided an opportunity to assess the strengths and weaknesses of the women’s football ecosystem, understand stakeholder needs and identify priority areas for strategic intervention.

The workshop reflects the GFA’s commitment to building a more inclusive, coordinated and financially sustainable environment for women’s football, recognising that meaningful progress requires collaboration among football authorities, government, clubs, development partners and the private sector.

The discussions are expected to inform a new strategic roadmap that builds on the gains of the 2023–2026 plan while addressing existing challenges and strengthening grassroots development, elite competition, visibility and commercial sustainability.

GFA Communications